Reading Assignment

Documents uploaded included the reading material and the assignment. U don’t have to read the whole article for this writing as its so long. As long as you get what it means would be find. Then, the writing would be about 1 page by follow the needs.
Document Preview:

PAD 801 Directions: Please write an approximately one page essay for the following question. Starbucks Case. The title of this article is, “Collaborating with Activists: How Starbucks Works with NGOs.” The case covers a confrontational collaboration initiated by an NGO, and a more cooperative collaboration initiated by Starbucks. First, describe these two collaborations, including participants, the goals of each participant, and their strategies. Second, consider: What would you do if you ran a small chocolate company, and an NGO approached you with a request (or demand) to incorporate Fair Trade Chocolate into your product lines?