Group project write-up;The final paper will need to: • incorporate research into the target country, any known competitor(s), any operational and reputational analysis • show consideration for local cultural, ethical, sustainability issues • propose the f

The group will need to select an existing company with a products or services and then determine an “undiscovered” country to expand into for a new global business venture.
This project write-up must consist of a written executive summary and research directly associated with the five points below. Your group should consider this as a presentation to the “board of directors” and your paper must be able to substantiate, justify and defend your recommendation(s) for the particular course of action you are presenting. 
The final paper will need to:
• incorporate research into the target country, any known competitor(s), any operational and reputational analysis
• show consideration for local cultural, ethical, sustainability issues
• propose the firm’s strategy, structure and entry mode for the venture
• discuss human resource needs (hi/lo-tech or education) and availability given the local entry market
• suggest a marketing strategy for your product’s demographic target market/country

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